Lifes a pitch

We have decided to make our pitch about an anthology of work. It is to be filled with peoples work  and distributed to get exposure.

We think this goes under the private sector because we will be taking atleast enough profit to give ourselves a comfortable wage.

The aim of the project is to get work from illustrators and designers everywhere and compile what we think is good into an anthology but we will not put their names underneath. This way the work speaks for itself with no predeterminations relying on being known or having a long line of references. We thought that the anthology could be sent out to businesses to give them a catalogue of design should they need a designer at any point. So we would include our contact details and if they are interested in a piece and want to commission the designer to do a piece for them we can pt the two in contact. This creates a reason for designers to want to get their work into the anthology; potential work.

For the presentation we've broken our business into different parts for each of us to tackle alone then we can pool our resources and create the presentation together. My slides are 'Process and production' and 'cost'. I was kind of bummed to be given both of these slides because they felt like write heavy research compared to 'our influences' and 'our competition'. But working in a group someone's got to do the boring slides.

First I compared the prices of printing in different inks and with how many pages and how many copies to try and work out the most efficient way to print. This is based off of foot prints risograph printing. We though sing a risograph would work well because it can have interesting layering options and also with only black and one colour allowed, which we dictate, the work in the book will work as a set. 

We want to use the extra colour and make it dependant upon the season seen as this is a quarterly journal. 

I worked out a 2 year plan with the most optimistic outlook. The plan being that if any of the years didn't hit target instead of progressing to the next level you would  repeat the year plan again and use marketing to boost sales as much as possible.

I marked the point at which we can sustain ourselves financially without a second job. taking into account tax and living expenses and when we would have to pay our student loan back.

At year three I suggest, as long as everything goes to plan, to extend the book to the larger 56 pages. Monthly wage goes up and this is the point that we would have to start paying back our student loans but would still be earning a comfortable 19k yearly post tax.

Our presentation: